Rokkitwear is a group of enthusiastic people with deep experience in creating and delivering licensed high school apparel to high school, collegiate, and big box retailers. We set out to solve a major problem facing high schools today - finding new sources of revenue or ways to raise money. Outside of the school spirit shop, most high schools receive little, if any, of the profits that local store fronts, screen printers, embroidery shops, and on-line retailers derive from the sale of customized high school spirit shirts bearing school logos, insignias, names, or other identifying marks. We believe that the school should benefit from each and every sale of a product bearing its name. To address this challenge we partnered with the Licensing Resource Group and the National Federation of High Schools to change the way the market works and put a healthy royalty payment into the hands of the school for each piece of high school apparel that is sold.
The Licensing Resource Group, Inc. (LRG) is a trademark management firm specializing in brand protection and promotion within the collegiate industry. LRG was founded in 1991 and represents more than 140 colleges and universities nationwide, as well as several athletic conferences and special properties. The National Federation of State High School Associations (NFHS) serves its 50 member state high school athletic/activity associations by providing a variety of program initiatives that reach over 18,500 high schools and over 11 million students involved in athletic and activity programs.
When Rokkitwear became the exclusive online supplier for the NFHS officially licensed high school merchandise program we assembled a team of young, web-savvy designers and engineers to build a cutting edge e-commerce platform. Our team understands that today's online shopping experience has to be amazingly easy to figure out, offer a variety of high school apparel and design options and be really fun. Rokkitwear team members are extremely talented and knowledgeable in their particular area of expertise. We have incredibly creative and insightful designers, deep experience in customized product order fulfillment, and a merchandising team constantly on the lookout for great new products and trends.
Our mission is to deliver an on-line retail experience to help schools raise or make money without spending a penny! Offering the Rokkitwear platform for free is key, especially given the economic challenges all schools face today. We are also keenly aware of the challenges all schools face in maintaining control over who uses its logos, and most importantly how the school derives economic benefit from every item sold that bears its logo, insignias, marks, mascots, or names.
All NFHS Official High School Licensed Products purchased through Rokkitwear come with a distinctive hangtag and a unique hologram sticker. This tag indicates that the product and its marks are approved and licensed as part of the royalty program so that the royalty payments will be distributed directly to the school. This program is similar to licensing programs created for college and professional sports teams.
The benefits are significant.
It is our goal to provide our high school customers with a new source of revenue and to protect how the schools marks are used on customized products. We pledge to do everything possible to make your experience with us both positive and profitable.
Rokkitwear is located at 9858 Windisch Road, West Chester, Ohio 45069.